Ben Lawson’s Custom Fabricators Research Essay

head word 1 How does Ben Lawsons impost Fabricators, Inc., create value for siege of siege of Orleans? impost Fabricators, Inc. is satisfactory to create value to Orleans because Custom Fabricators manufacturing embed is right next to Orleans plant. Ben is able to minimize lead-time for Orleans. They atomic number 18 able to hawk parts to Orleans really fast. tonicity is also several(prenominal)thing Custom Fabricators could ensure because they be able to fix something and deliver it to Orleans quicker because they are so dear to each another(prenominal). Custom Fabricators would also be more effective for Orleans because theyve cooperated for so long, so Custom Fabricators know the require and requirements of Orleans really well. They merchantman bear Orleans better field live on and problem solving.Question 2 In the past, what has been Ben Lawsons competitive expediency in keeping the Orleans business? CFI shtup maintain its competitive advantage succumbable to its propel location, it is near Orleans facility, and it also invest new machines to change the processes of conciliate for Orleans meanwhile, its employee loyalty is good because it pay its employees good. In this case, it make CFI have a competitive advantage.Question 3 ready Orleanss priorities diversityd?From the case, it is clear to get out the Orleans has changed priorities. There are arduous to change base to the high eccentric products. Also they change products to cheaper price as a base strategy. They reduce the court with elevators and the raw materials, also something else. Ben was touch more or less some big issues, such as cut down labor costs and competing with the Mexican labor market. He also was concerned the security of his position relationship with the conjunction.(Can subgenus Chen 9362)4. Should Ben change his business model?Yes, Ben should change his business model because Orleans, its customers, is changing. Orleans outsourced the consentaneous elevator. Orleans reduced its plant sizing from 400,000 square feet to 150,000 square feet. Recently, Orleans is reducing its material cost associated with its elevators by spying m either suppliers from Mexico. Meanwhile, Ben cannot compete with suppliers from Mexico in price. Therefore, Ben should proceed with some suppliers from Mexico to negotiate the material costor outsource totally. When dealing with suppliers from Mexico, Ben may face some difficulties, such as transportation and communication.Question 5 How should Ben position his company in the value chain? There are a few options for Ben to position his company in the value chain because of its close proximity to the Orleans plant. inward logistics would be one because delivery run would be fast since they are so close. Orleans does not have to shop too much inventory because of this. They can get materials from Ben in short time. Bens company could also easily bear service support to Orleans if any problems arise fro m parts manufactured by Custom Fabricators.Question 6 What should Ben do to ensure his companys future tense success? I think CFI should break their operation management to make their processes more efficient and effective, meanwhile they need to gather their current marketing strategies to global market. the crownwork management of CFI should also consider whether consider out more capital enthronisation because these new technology could reduce cost, improve quality, therefore increase competitive advantage in the market. finally, CFI could partner with some other companies to improve overall competitiveness.